Sales & Lead Generation
MorusAI™
24/7 AI assistant that captures, screens, and books leads for mortgage brokers and real estate agents
MorusAI™ is a 24/7 AI assistant for mortgage brokers and real estate agents that engages website visitors, pre-qualifies leads, and books meetings automatically
Overview
A look at morusai.com
MorusAI™ is an AI-powered lead capture platform designed for mortgage brokers, real estate agents, and their teams. It engages website visitors in real-time conversations, asks qualifying questions to build complete lead profiles, and automatically books meetings and showings. The assistant operates 24/7, capturing leads that arrive outside business hours when teams are unavailable.
The platform handles multilingual conversations in English, French, Spanish, Punjabi and more. It scores leads by readiness and intent, routing high-quality prospects to the right team member and syncing everything to popular CRMs including BluMortgage, Velocity CRM, Follow Up Boss, BoldTrail, Zoho, HubSpot, Salesforce and custom integrations via webhooks.
MorusAI™ can be deployed in approximately five minutes with a simple website embed snippet, requiring no technical expertise. The service includes real-time SMS and email notifications, conversation history, analytics dashboards, and custom branding options. Data handling is PIPEDA-compliant and aligned with Canadian privacy regulations.
Feature notes
- 24/7 lead capture and engagement
- AI lead screening and routing
- Automatic appointment and showing booking
- Instant property, neighbourhood and pricing Q&A
- Real-time SMS and email notifications
- CRM integration with multiple platforms
- Multilingual conversations
- Hot-lead scoring and alerts
- Performance analytics dashboard
- Five-minute website embed
Pricing
Pricing model: Freemium
Individual Plan: $89 CAD/month billed annually (or $99/month billed monthly); Complete Plan (website + AI assistant): $116 CAD/month billed annually (or $129/month billed monthly); Team Plan: $267 CAD/month billed annually (or $297/month billed monthly); Brokerage Plan: custom pricing. Annual billin
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FAQ
- How quickly can I set up the assistant on my website?
- The assistant can be deployed in about five minutes using a simple website embed snippet that requires no technical expertise or coding knowledge.
- Can it book meetings and showings into my calendar?
- Yes, MorusAI™ turns interest into booked consultations and showings that are automatically synced to your calendar.
- Can I customize the assistant to match my brand?
- Yes, custom branding is available to make the assistant match your brand identity.
- What integrations are available?
- MorusAI™ integrates with multiple CRMs including BluMortgage, Velocity CRM, Follow Up Boss, BoldTrail, Zoho, HubSpot, Salesforce, Pipedrive, and custom integrations via webhooks.
- Is my data secure and compliant?
- Yes, MorusAI™ is built with privacy in mind and is PIPEDA-compliant, fully aligned with Canadian data protection regulations.
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