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Analytics & Data

Brand Tracker by Conjointly

Track brand awareness, perception, and consumer behavior across markets

Overview

Screenshot of the Brand Tracker by Conjointly homepage

A look at brandtracker.conjointly.com

Brand Tracker by Conjointly is a data product provided by Conjointly that offers access to brand tracking data across multiple industries and markets. The platform operates on a syndicated research model with three service tiers: a free tier with published data typically delayed by one quarter, priority access to up-to-date brand tracking for specific categories and markets with options for private diagnostics and custom questions, and fully custom tracking with exclusive access tailored to specific business needs.

The service uses a standardised methodology that accounts for market specifics, powered by Conjointly, an ISO-certified market research provider. Customers can access brand funnel and category-level data, with options to import historical data from previous tracking suppliers.

Feature notes

  • Free tier with published brand tracking data
  • Priority access to up-to-date category and market-specific data
  • Private brand diagnostics integration into surveys
  • Custom questions in tracking surveys
  • Custom tracking with tailored questionnaires
  • Historical data import from previous suppliers
  • Standardised methodology across markets
  • Multi-currency payment options

Pricing

Pricing model: Freemium

Free Tier: No cost for published data (typically one quarter delay). Priority Access: from $10,000 per year for up-to-date brand tracking, with options for private brand diagnostics and custom questions. Custom Tracking: custom quote available. Prices in USD, with multi-currency payment options and

FAQ

What currency are the prices in?
The prices are in USD, but the platform accepts payments in multiple currencies. Your final invoice will reflect the currency you pay in, and GST will be added for Australian customers.
Do I get to see raw data?
No. Brand Tracker uses a syndicated research setup, so you will not have access to any PII, raw data, or survey scripts because the same survey contains information for multiple clients.
If I buy Priority Access, will my data be published?
For most categories, brand funnel and category-level data remains private for one quarter before becoming public. Your brand diagnostics and custom questions will remain private to you.
Will Custom Tracking data be published?
No, Custom Tracking data will remain private to you.

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