StoreTrust vs Freqo

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

StoreTrust compared with Freqo
Detail	StoreTrust	Freqo
What it does	Free Shopify Trust Score: Spot What's Costing You Sales	Privacy-first web analytics that count every visit, even when visitors refuse consent
Stage	Startup	Not given
Founded	Not given	Not given
Based in	NL	FR
Pricing model	Freemium	Freemium
Pricing	Not given	Free: €0 for 10,000 page views per month; Solo: €2.99/month for 50,000 page views; Pro: €6.99, €14.99, or €24.99/month for 100,000, 250,000, or 500,000 page views respectively; Business: €39.99/month for 1 million page views; Agency: from €59/month. Two months free when paying yearly.
Key features	Free trust scan in under a minute with no signup required 30+ checks across homepage, product, cart, and checkout pages Trust gap map showing issues from homepage to checkout Weekly monitoring with email alerts if trust score drops Available as Shopify App Store app for easy scanning from admin	Anonymous visitor counting without cookies or IP storage Built-in consent banner in 24 EU languages Goals that apply to past visits Live visitor tracking Mobile app analytics for iOS and Android Website uptime monitoring with push alerts Server monitoring with CPU, memory and disk alerts CSV data export Agency plan with read-only client sharing
What makes it different	Focuses specifically on trust gaps, not general UX or design quality Ranked by revenue impact so store owners ship the highest-leverage fixes first No subscription model, one-time payment with unlimited re-scans on the same domain Reads only public pages without any admin access, ensuring zero security risk	Built by a small team at HSLP that uses it on their own projects and actively listens to feedback Data hosted exclusively in France, never sold or shared Includes uptime monitoring and server health checks as standard features on all plans One-line code installation that works with WordPress, Webflow, Shopify, Wix, Bubble and any other site
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	42 no change since last check	34 no change since last check
Trust Flow (Majestic)	9	1
Citation Flow (Majestic)	19	23
Referring domains (Majestic)	17	13

5 details filled in for both companies.

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