Sponja vs Closingly

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Sponja compared with Closingly
Detail	Sponja	Closingly
What it does	AI-powered platform that scores webinar attendees by buyer intent and drafts personalized follow-up emails	AI sales assistant that joins your client calls, drafts proposals, recommends pricing, and suggests follow-ups
Stage	Not given	MVP
Founded	Not given	Not given
Based in	Not given	Not given
Pricing model	Free trial	Free trial
Pricing	Sponja Pro: $99/mo or $89/mo billed yearly. Includes unlimited events, unlimited attendees, AI intent scoring, personalized follow-up drafts, smart segmentation lists, every integration, team access, and priority support. Free trial, no credit card required.	Free during the founding beta; paid plans to be announced with at least 30 days notice
Key features	AI-powered buyer intent scoring (0-100 scale) Automated personalized email drafts in user's voice Zoom integration with automatic syncing Smart segmentation lists by buyer readiness Event recap with attendance and engagement metrics Chat message and watch time analysis Direct CRM and ESP email delivery ICP fit matching with attendee data Team access and collaboration Priority support	Call recording and transcription on Zoom, Google Meet, and Microsoft Teams Price recommendations based on past deals Proposal engagement tracking and analytics AI-suggested follow-ups with context Scope checking against client requests Deal pipeline organization AI-powered deal Q&A Manual transcript upload Google Calendar integration
What makes it different	Analyzes attendee engagement signals (chat, watch time, poll answers) instead of sending generic emails to everyone Scores intent instantly after event ends to act in the highest-intent 24-hour window Requires only 90-second setup with no workflow changes to existing tools No data training on attendee information; reversible anytime Single plan with unlimited events and all features included	Turns calls directly into proposals instead of summaries Prices proposals from your own past deals, not guesswork Full user control—AI only drafts, humans decide Visible call recording with no secret recordings
Community votes	0	0
DR (Domain Rating by Ahrefs)	37 +1 (up) since last check	Not checked yet no change since last check
Trust Flow (Majestic)	20	0
Citation Flow (Majestic)	30	4
Referring domains (Majestic)	78	1

5 details filled in for both companies.

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