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DATA HIT Tools

Free and Pro tools for spotting patterns in GA4, Search Console, and AI search results

A suite of in-browser visualisations that reveal patterns in your traffic, search demand, and AI answers. Five tools: Seasonal Spiral, Timing Grid, Search

Overview

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DATA HIT Tools is a suite of in-browser visualisations across two analytical pillars: Traffic and Discovery. The Traffic pillar (Seasonal Spiral and Timing Grid) reveals weekly rhythms, seasonal cycles, and year-on-year drift in your GA4 and Search Console data. The Discovery pillar (Search Seasonality, AI Answer Monitor, and AI Answer Stability) shows when search demand rises, how often AI engines mention you, and how much of your search demand Google answers itself.

Most tools are free to use and run entirely in your browser, so your analytics data never reaches DATA HIT's servers. You can connect your Google account, paste a query, or use sample data already loaded. AI Answer Monitor and AI Answer Stability require a free account and use AI credits; free accounts receive 30 credits per month. Tools Pro (Solo and Agency plans) adds more AI credits, topic scans, tracked-keyword weekly SERP snapshots, saved views, cross-tool annotations, and a Monday email digest.

Feature notes

  • Seasonal Spiral: Visualize daily GA4 and Search Console data as a spiral chart to spot weekly rhythms and seasonal patterns
  • Timing Grid: Day-of-week and hour-of-day heatmap for GA4 traffic to identify peak windows for ad spend and engagement
  • Search Seasonality: Eight years of monthly Google search volume data as spirals and calendars sorted by peak month
  • AI Answer Monitor: Track how often AI engines mention your brand and whether Google AI Overviews link to you
  • AI Answer Stability: Ask five AI engines the same question multiple times to measure mention frequency and consistency
  • Free tools run entirely in your browser with no server processing of raw analytics data
  • Monday email digest tracking new domains in top 10 for tracked keywords (Tools Pro)
  • GA4 Tracking Health alerts when tracking breaks (Tools Pro, beta)
  • Topic scans showing brands, cited sources and queries behind AI answers (Tools Pro)
  • Saved views and cross-tool annotations for tracking and organization (Tools Pro)

Pricing

Free tools: Seasonal Spiral, Timing Grid, and Search Seasonality are free. AI Answer Monitor and AI Answer Stability require a free account with 30 AI credits per month. Tools Pro: £29/month (Solo with 145 AI credits) or £79/month (Agency with 400 AI credits). 14-day free trial available.

FAQ

Where is my analytics data processed?
Entirely in your browser. The OAuth handshake routes through Google directly and the access token is held in browser memory for the session only. Chart computation and rendering happen client-side, with no DATA HIT server in the data path for the free tools.
What is the difference between the free tools and Pro?
Seasonal Spiral, Timing Grid, and Search Seasonality are free to use. AI Answer Monitor and AI Answer Stability require a free account and use AI credits (free accounts get 30 per month). Pro adds more AI credits, topic scans, 10- and 20-run Stability checks, tracked-keyword weekly SERP snapshots, saved views, cross-tool annotations, and a Monday email digest. Raw analytics data is never stored on the servers.
Does this work with Universal Analytics (GA3)?
No. Universal Analytics stopped collecting data on 1 July 2023 and its API was retired on 1 July 2024. Seasonal Spiral and Timing Grid connect to Google Analytics 4 only.
Is there an API?
Not publicly. The tools are designed as a visual surface, not a data API. For legitimate needs for programmatic access such as agency integration or paid product embedding, contact hello@datahit.co.
How do I report a bug or request a feature?
Email hello@datahit.co with a screenshot if possible. The team does not run a public issue tracker yet.

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