Marketing analytics
Brandwave
Marketing intelligence platform connecting all your channels to show what marketing did
Brandwave connects GA4, Search Console, Google Ads, Meta Ads and social accounts to show what your marketing did and what moved around it, with evidence for
Overview
A look at gobrandwave.com
Brandwave is marketing intelligence software for marketers who run the whole program. It keeps every marketing initiative—from creator posts and paid ads to events, PR, broadcast and out-of-home—in one timeline alongside data from GA4, Search Console, Google Ads and Meta Ads. When marketers can't rely on clicks alone, Brandwave adds evidence from customer surveys, promo codes, tagged links and branded search to show what each channel did. It includes an AI-accessible MCP server and HTTP API on every plan, letting marketers ask ChatGPT, Claude or Copilot about their marketing record without leaving their favorite tools. Brandwave was founded in 2025 in Auckland, New Zealand, and is free to start with paid plans beginning at US$139 per month.
Feature notes
- Connect GA4, Search Console, Google Ads, Meta Ads and social accounts
- Track creator marketing performance across multiple platforms
- Record offline channels including broadcast, out-of-home, print, PR, events and podcasts
- Track branded search momentum and Share of Search against competitors
- Connect AI assistants via MCP server to manage account and read marketing record
- Access full marketing record through HTTP API for custom integrations
- See activity, spend and outcomes on one timeline with confidence labels
- Compare marketing performance across channels on the same basis
- Calculate total spend, CPM and efficiency metrics across all channels
Pricing
Free plan with full features and all connectors. Growth plan US$139 per month for 20 brands, 1,500 activities and 600 social posts tracked. Scale plan US$399 per month for 50 brands, 5,000 activities and 1,800 social posts tracked. All plans billed monthly, cancel anytime, unlimited teammates.
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FAQ
- Who is Brandwave for?
- Brandwave is built for the marketer who runs the whole program—often a sole marketer or first marketing lead at companies of 1 to 200 people, someone without an analyst to call on whose boss asks whether marketing spend is justified. It's also helpful for Heads of Marketing defending budgets and agencies reporting to clients.
- Can I use Brandwave from Claude or ChatGPT?
- Yes. Brandwave's MCP server lets you manage your account and read your marketing record from Claude, ChatGPT, Copilot or any MCP client, and the HTTP API does the same for your own tools. Every plan includes both.
- Do I have to replace the tools I already use?
- No. Brandwave connects to Google Analytics 4, Search Console, Google Ads and Meta Ads and reads from them. Your data stays yours, and you can read all of it out through the API and MCP server.
- What if a channel doesn’t leave a click?
- Brandwave puts that channel’s activity and spend next to independent signals such as “how did you hear about us?” answers, promo codes, tagged links, branded search and Share of Search. You can judge its impact on several pieces of evidence, so last click does not decide on its own.
- Do I have to replace the tools we already use?
- No. Brandwave connects to Google Analytics 4, Search Console, Google Ads and Meta Ads and reads from them. Your data stays yours, and you can read all of it out through the API and MCP server.
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