Close vs Clay

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Close compared with Clay
Detail	Close	Clay
What it does	The CRM that does the work	Infrastructure to get any data, run agentic workflows, and launch GTM plays.
Stage	Established	Growing
Founded	2013	Not given
Based in	US	Not given
Pricing model	subscription	freemium
Pricing	Four subscription plans: Solo ($9/user/month), Essentials ($35/user/month), Growth ($99/user/month), and Scale ($139/user/month) when billed annually. All include Chloe AI access and monthly AI credits. Call and SMS usage charged separately.	Free plan with 500 actions/month; Launch plan starting at $167/month with 15,000 actions/month; Growth plan starting at $446/month with 40,000 actions/month; Enterprise plan available on custom pricing.
Key features	AI sales agent (Chloe) that calls leads and books meetings Built-in calling and automatic call logging Built-in email and SMS messaging Pipeline and lead management Automated workflows for outreach and follow-ups Call summaries and transcripts generated by AI Automatic CRM updates from conversations Power dialer for faster calling Reporting and analytics dashboards Integrations with 100+ tools	AI research agents (Claygents) for company and people research Data marketplace with 200+ data providers Workflow orchestration and automation CRM enrichment and lead scoring Email sequencer for automated outreach Ad audience sync to LinkedIn, Meta, and Google Intent and signals tracking TAM sourcing and account research Multi-provider data waterfall enrichment API and CLI agent plugin for custom workflows
What makes it different	Built-in communication channels (calling, email, SMS) reduce tool switching Profitable and customer-funded, focused on SMBs not venture growth CRM updates itself from conversations with data enrichment	Access to 150+ premium data sources in one platform AI agents that understand your business context Common data layer for GTM and AI tool orchestration Waterfall enrichment combining multiple data providers Enable GTM engineers to build autonomous growth systems
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	81 no change since last check	80 no change since last check
Trust Flow (Majestic)	31	42
Citation Flow (Majestic)	55	59
Referring domains (Majestic)	8015	8606

6 details filled in for both companies.

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