Clay vs KX21

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

Clay compared with KX21
Detail	Clay	KX21
What it does	Infrastructure to get any data, run agentic workflows, and launch GTM plays.	The Platform People
Stage	Growing	Not given
Founded	Not given	Not given
Based in	Not given	US
Pricing model	Freemium	Not given
Pricing	Free plan with 500 actions/month; Launch plan starting at $167/month with 15,000 actions/month; Growth plan starting at $446/month with 40,000 actions/month; Enterprise plan available on custom pricing.	Kapture: $0.001 per recording, $0.005 per completed form, $15/month for unlimited e-signatures, 2,000 free tokens to start. Komms: $0.08 per minute including phone call, $15/month per phone number, 625 free minutes to start. KontrolX: 50% off current bill, base rate from $2,500/month, no per-lead fe
Key features	AI research agents (Claygents) for company and people research Data marketplace with 200+ data providers Workflow orchestration and automation CRM enrichment and lead scoring Email sequencer for automated outreach Ad audience sync to LinkedIn, Meta, and Google Intent and signals tracking TAM sourcing and account research Multi-provider data waterfall enrichment API and CLI agent plugin for custom workflows	Lead recording and session replay at $0.001 per recording E-signatures with $15/month unlimited access Form building and lead capture with Kapture SIP routing on customer-owned carrier 100+ MCP tools for Claude and AI clients
What makes it different	Access to 150+ premium data sources in one platform AI agents that understand your business context Common data layer for GTM and AI tool orchestration Waterfall enrichment combining multiple data providers Enable GTM engineers to build autonomous growth systems	Transparent pricing with no vendor markup: phone, storage and data companies bill customers directly 50% savings on lead routing and call tracking compared to current vendors Customer data ownership with no export fees or seat charges Built for AI with 100+ MCP tools for Claude All features available in every plan with usage-based pricing only
Free plan	Not given	Not given
Open source	Not given	Not given
Platforms	Not given	Not given
Public API	Not given	Not given
Community votes	0	0
DR (Domain Rating by Ahrefs)	81 +1 (up) since last check	5 +1 (up) since last check
Trust Flow (Majestic)	42	6
Citation Flow (Majestic)	59	26
Referring domains (Majestic)	8606	15

4 details filled in for both companies.

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