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ASO.dev vs FocalScore

A side-by-side comparison built from both listings. Blank cells mean the company has not given that detail; we never guess.

ASO.dev compared with FocalScore
DetailASO.dev logo ASO.devFocalScore logo FocalScore
What it doesApp Store Optimization and metadata management tool for iOS and Google Play Website intelligence for small business
StageNot given Startup
FoundedNot given 2026
Based inGB US
Pricing modelFreemium Not given
PricingConsole: $15/month billed yearly ($180/year); Indie: $29/month billed yearly ($348/year); Pro: $69/month billed yearly ($828/year); Marketing: $149/month billed yearly ($1788/year). All prices per seat and exclude VAT. Free score and full report after email signup (no card required). AI Advanced Report: $49 one-time. Monitor: $19/month. Agency: $99/month.
Key features
  • Unlimited keyword tracking without limits
  • Competitor keyword ranking monitoring across 60 countries
  • Smart metadata editor with suggestions and previews
  • Bulk screenshot and video uploader with auto device detection
  • Cross-localization table for 50 locales
  • AI-powered review replies in bulk
  • Apple Ads intelligence and competitor creatives tracking
  • App Store Connect API integration for automation
  • Custom Product Pages for A/B testing
  • Release management and pricing automation
  • Page-by-page scorecards for up to 25 pages
  • Up to 395 checks across 9 weighted categories
  • Clear SEO-friendly and AI-friendly verdicts
  • Prioritized fixes on an impact × effort matrix
  • AI Advanced Report with messaging rewrites
  • White-label reports for agencies (up to 25 sites)
  • Monthly re-audit monitoring with score change tracking
  • Tests multiple AI assistants (ChatGPT, Perplexity, Gemini, Claude)
  • Works with any platform (no installation required)
What makes it different
  • No artificial keyword limits or fair usage restrictions
  • Instant organic history from existing database or live checking
  • Connected automation through native App Store and Google Play APIs
  • Affordable pricing compared to competitors
  • Comprehensive platform covering ASO, metadata, pricing, and ads in one tool
  • Combines three checks in one tool (conversion, SEO ranking, AI readiness) that other tools handle separately
  • Measures actual AI visibility by querying real AI assistants, not guessing
  • Written for business owners, not analysts; findings are actionable and ranked by impact
  • Includes 30-day money-back guarantee on paid AI report
Community votes00
DR (Domain Rating by Ahrefs)44 +1 (up) since last checkNot checked yet no change since last check
Trust Flow (Majestic)210
Citation Flow (Majestic)390
Referring domains (Majestic)2100

5 details filled in for both companies.

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