What do the five KPI scores represent and what do they predict?

The five KPIs are modeled creative diagnostics that measure visual attention (Beat the Skip), brand recognition (Get Noticed), brand connection to message (Brand Impact), persuasion (Sell Proposition), and distinctive brand memory (Build Brand). However, the scores do not predict sales, ROAS, attributed conversion, or brand recall. Campaign outcomes are measured in market.

Are BuyerLens participants real people and can they replace consumer research?

No. BuyerLens uses AI-simulated buyers to explore possible objections to your creative, and their answers help explain the diagnosis. They are not real consumer interviews or independent validation. The product is designed for pre-spend screening and iteration, and high-risk decisions or final validation may still require human research.

Is my creative private and used to train models?

Your creatives and reports are scoped to your workspace and SaliencyLab does not use customer ads to train any scoring models. Google Vertex AI, the AI provider used, does not retain API inputs or outputs for training. You control whether to create a share link.

How long does it take to score a creative?

Images typically take 60 to 90 seconds to score. Videos typically take 3 to 4 minutes, with a longer tail up to 9 minutes depending on length and complexity.

Can I use my own AI agent to access SaliencyLab tools?

Yes. Supported AI clients can use SaliencyLab tools through MCP, with your workspace access and allowances, allowing orchestration through your preferred AI agent.

Marketing & Advertising

SaliencyLab

AI-native ad testing with expert review

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AI-powered creative diagnostics platform that tests advertisements before spend, using five KPI scores, simulated buyer interviews, and expert human review to

Overview

A look at saliencylab.com

SaliencyLab provides pre-spend creative intelligence for advertising teams. The platform uploads ads to receive five diagnostic KPI scores (Beat the Skip, Get Noticed, Brand Impact, Sell Proposition, Build Brand) within minutes, mapped to peer-reviewed science. BuyerLens adds optional AI-simulated buyer interviews to explore possible objections. Hugo is an autonomous AI agent that orchestrates both tools and delivers recommendations with full reasoning. Expert human review synthesizes the diagnostics into actionable recommendations: which creative to back, what to improve, and where to double down. The service operates as either one-off creative review sprints or ongoing monthly partnerships, with workspace software plans available separately.

Feature notes

BuyerLens AI-simulated buyer interviews
Hugo autonomous AI agent with reasoning trace
Visual attention timeline and heatmaps
Benchmark context by platform and category
Expert human review and recommendations
Support for image and video ads up to 60 seconds
Supports Instagram, TikTok, YouTube, Facebook and Display
Team workspace with up to 5 seats on Pro plan
MCP and REST API access for connected AI clients

Pricing

Pricing model: Paid

Creative review sprints: €500 per sprint. Ongoing creative review (monthly partnership): €1,000 per month. Software plans: Free (€0, 10 analyses/month), Pro (€99/month, 300 analyses/month). Prices exclude VAT.

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SaliencyLab at a glance

Community votes: 0
Followers: 0
Founded: 2025
HQ: France
Stage: Startup

SaliencyLab metrics

Inspection sheet for saliencylab.com: Ahrefs Domain Rating and Majestic link metrics, with the delta since the last inspection.
Metric	Value
Domain Rating	0 no change since last check
Trust Flow	3 no change since last check
Citation Flow	16 no change since last check
Referring domains	7 no change since last check
External backlinks	70 no change since last check

Domain Rating by Ahrefs inspected 7 Nov 2026, adjusted 1 Nov 2026. Primary topic: Society/Activism (3). Majestic inspected 31 Oct 2026, adjusted 31 Oct 2026. Link data: Majestic. Trust Flow, Citation Flow and Topical Trust Flow are trademarks of Majestic-12 Ltd.

SaliencyLab domain diagnostics

Run through the diagnostics

Public RDAP record, last read 7 Nov 2026, 04:44 UTC.
Domain age	1 year
Registered	15 Sep 2025
Expires	15 Sep 2027
Registrar	Squarespace Domains LLC
DNSSEC	Not signed

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SaliencyLab post-launch diagnostics

Measured after SaliencyLab went live on Launching Pro on 31 October 2026.

Domain Rating (Ahrefs): 0 no change since launch; 0 at launch (1 Nov 2026), 0 on 6 Nov 2026
Trust Flow (Majestic): 3; First measured 31 Oct 2026
Referring domains (Majestic): 7; First measured 31 Oct 2026

Day 6 since launch. Next receipt: day 30, 30 Nov 2026. The figures report a change; they do not say what caused it, and many things can. No figure here is a guess.

Biggest gains on Launching Pro

Launch tips, free to read

The playbook on Launching Pro lists what to prepare, what to post on launch day and where else to list your product.

Before the day
Launch day
That week
Beyond launch

See the launch playbook

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FAQ

What do the five KPI scores represent and what do they predict?: The five KPIs are modeled creative diagnostics that measure visual attention (Beat the Skip), brand recognition (Get Noticed), brand connection to message (Brand Impact), persuasion (Sell Proposition), and distinctive brand memory (Build Brand). However, the scores do not predict sales, ROAS, attributed conversion, or brand recall. Campaign outcomes are measured in market.
Are BuyerLens participants real people and can they replace consumer research?: No. BuyerLens uses AI-simulated buyers to explore possible objections to your creative, and their answers help explain the diagnosis. They are not real consumer interviews or independent validation. The product is designed for pre-spend screening and iteration, and high-risk decisions or final validation may still require human research.
Is my creative private and used to train models?: Your creatives and reports are scoped to your workspace and SaliencyLab does not use customer ads to train any scoring models. Google Vertex AI, the AI provider used, does not retain API inputs or outputs for training. You control whether to create a share link.
How long does it take to score a creative?: Images typically take 60 to 90 seconds to score. Videos typically take 3 to 4 minutes, with a longer tail up to 9 minutes depending on length and complexity.
Can I use my own AI agent to access SaliencyLab tools?: Yes. Supported AI clients can use SaliencyLab tools through MCP, with your workspace access and allowances, allowing orchestration through your preferred AI agent.

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