| What it does | Find and fix the conversion leaks on your website
| Portfolio risk monitoring and analytics for self-directed investors
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| Stage | Not given
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| Founded | Not given
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| Based in | US
| US
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| Pricing model | Freemium
| Freemium
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| Pricing | Free plan: 1 site, 5 pages per audit, 3 leaks unlocked. Starter: $49/month (or $41/month billed annually). Pro: $149/month (or $124/month billed annually). Growth: $249/month (or $208/month billed annually). Agency: $599/month (or $499/month billed annually). Enterprise: from $1,499/month. Annual bi
| Guardian Pro: $19.99/month or $12.50/month billed annually ($149.99/year); list prices $24.99/month or $15.62/month annually ($187.49/year). Guardian Elite: $39.20/month or $26.60/month billed annually ($319.20/year); list price $33.25/month ($399/year). 7-day free trial with no credit card required
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| Key features | - 32 published leak detection rules
- Conversion Score from 0 to 100
- Ranked findings by impact, confidence and effort
- Evidence with annotated screenshots and verbatim quotes
- Weekly and daily re-audits on paid plans
- Competitor tracking and monitoring
- White-label reports on Agency plan
- API and webhooks access
| - Multi-broker portfolio aggregation across read-only connections
- Concentration risk detection with position and sector analysis
- ETF overlap checker showing duplicated holdings
- Email and Telegram alerts when thresholds crossed
- Portfolio health score across five risk dimensions
- Volatility and max drawdown tracking with rolling 30-day analysis
- Support for 401k, IRA, and retirement accounts across major custodians
- Crypto tracking available on Guardian Elite plan
- Global coverage across 32 countries and 41+ exchanges
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| What makes it different | - Explains why visitors don't convert, not just where they drop off
- Evidence-backed findings that are discarded if they cannot be proven
- No setup required - works from just a URL and conversion goal
- Results in 2 to 4 minutes with transparent validation process
| - Published methodology with full transparency on how concentration, overlap, drift and volatility are calculated
- Read-only broker connections that cannot execute trades or access money
- ETF look-through analysis revealing hidden exposure across funds
- Sync-based alerts triggered only when thresholds crossed, not on every price tick
- Global multi-country support spanning Americas, Europe, Middle East, Africa and Asia-Pacific
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| Community votes | 0 | 0 |
| DR (Domain Rating by Ahrefs) | 14 ▲ +1 (up) since last check | 27 ● no change since last check |
| Trust Flow (Majestic) | 11 | 1 |
| Citation Flow (Majestic) | 6 | 26 |
| Referring domains (Majestic) | 11 | 58 |